Smart hotel technology is increasingly changing how hotels operate and how it affects guest experience during their stay. Smart hotel technology refers to incorporating technology into the different aspects of hotel operations and guest experiences.
This might include smart room controls for lighting and temperature, mobile apps for reservations and check-in, in-room tablets for ordering room service, and other hotel amenities. The technology helps by making it easier for guests to access amenities and services while allowing hotel staff to provide better services and efficiently. Below are the impacts of smart hotel technology on guest satisfaction.
1. Enhanced Communication Between Guests And Hotel Staff
Hotels have incorporated chatbots and messaging platforms that allow guests to talk to hotel staff for requests or inquiries easily. This reduces the need for guests to call the reception and wait in line to speak to specific staff. It results in a faster and more convenient experience for the guest. An important factor to consider is the quality of the technology itself. A hotel should invest in high-quality technology that is easy to use and reliable to avoid malfunctions or glitches that can lead to frustrations and dissatisfaction among guests.
2. Ability To Streamline Hotel Operations
When hotels use smart technology to run their operations, it also helps the hotel improve the overall guest experience. For instance, the different hotel departments can use mobile devices to communicate with each other about what the guest wants. Housekeeping staff can manage room cleaning schedules and communicate with other staff resulting in a more organized and efficient cleaning process.
This will result in faster room turnaround times and a higher cleanliness level, a huge factor in guest satisfaction. Ensure all hotel staff is properly trained on using and handling new technology. Put up guidelines and instructions on all vantage points such as main entrances and elevators.
3. Provides Guests With A More Personalized Experience
It gives guests a chance to customize their experience. For example, mobile apps let the guest check-in before arriving at the hotel; this reduces wait times and helps them choose what best suits them by showing them the available options. It also makes the check-in process seamless once the guest arrives.
Secondly, smart room controls can let guests customize their room, such as controlling lighting and setting the temperature to suit their preferences. Lastly, the new biometric systems in hotels allow guests to feel secure while on the premises. It gives them a sense of safety that makes them relax and enjoy their stay.
4. Generates Positive Impacts On Hotel Revenue
In addition to improving guest satisfaction, smart technology helps improve a hotel’s revenue. In-room tablets provide guests with information on hotel amenities and services and allow them to order room service or make restaurant reservations easily. This will increase guest spending and provide more revenue streams for the hotel.
However, some guests might prefer a more human-driven and traditional way of communicating with hotel staff and accessing amenities and services. If a customer is experiencing difficulties or frustrations with certain types of technology, it is up to the hotel staff to help them improve their experience.
